5 Bangin' Businesses Mastering Social Media

I'm kind of a 'get-to-the-point' person, so I will make this post short and sweet!

The 5 businesses that I chose who are visibly using social media are: Southwest, Tesla Motors, _, __ and Neutrogena.

SOUTHWEST- (http://www.southwest.com/) I feel that Southwest is an exemplary company in regards to customer service & satisfactions, therefore, I was eager to look into their social media connections.

• FORUMS: A "Community" and a "Conversations" link at the bottom of the homepage leads you to a forum where you can talk to people in specific cities, about different activities, vacation themes, 
• I explored further and feel this is an amazing forum that I never knew about. People are writing asking for locals advice, best directions, etc, and others are replying with great input. 
• FACEBOOK: Also linked at the bottom of the homepage, the Facebook page looks to be updated rather often, just about daily, except weekends. 
• Likes: 3,979,020
• Engage followers- they ask questions to their followers like, "Where is your favorite airport to shop on the fly?"
• Gains- a post was made with a photo of the cockpit asking, "Want this to be your office space? We're accepting applications for First Officers! More info:". They received funny questions, in which they responded to comedically, as well as statements of followers informing Southwest that they or their husbands had applied and is hopeful to get the job. 
• TWITTER: Their twitter seems to be successful at 1,545, 226 followers. 
• YOUTUBE: Videos are posted of celebrities singing on the airplanes, behind the scenes fun with  employees etc. It shows a fun loving company. 
• FLICKR: Just a page with a lot of photos of planes. 

TESLA MOTORS- (http://www.teslamotors.com/) A new car company that recently release the first all electric car, currently geared to a wealthy consumer. 

• BLOG- Elon Musk, the billionaire CEO and Product Architect of Tesla Motors write a blog about whatever is on his mind. With an outspoken reputation, he gives his opinion on interesting innovations and topics. 
• TWITTER: 
• 125,386 Followers
• Post car facts and News. 
• FACEBOOK: 268,000 Likes
• GOOGLE+: 1,582,822 +1. 
• Post Videos, Photos and News Updates. Looks a lot like Facebook. 
• VINE: I was surprised to see a Vine site, but they show interesting videos on how to use certain parts of the cars, events, etc. 

NEUTROGENA- (http://www.neutrogena.com/home.do) I chose to research the skincare company, Neutrogena, because Dave Kerpen wrote that it was a company they worked with in his book Likeable Social Media. 

• FACEBOOK: I was surprised to only see two social media sites linked to their homepage, yet they have 1.3 million Likes on Facebook. 
• TWITTER: A fun addition that links to their Twitter link is that it takes you directly to your Twitter page into a 'Post a Tweet' that already says "Check out Neutrogena at http://www.neutrogena.com/" in the message box. Smart, sneaky... but smart!

GO PRO- (http://gopro.com/) I have a few friends that said they really liked Go Pro, a company that makes video cameras for extreme sports, and their social media connections. 

• FACEBOOK: 6.2 Million likes. 
• YOUTUBE: Post videos that people have made with their products. 
• TWITTER: 689,628 Followers. 
• INSTAGRAM: 1,025,443 Followers. I really like this page for them because they can post photos and videos now, which is EXACTLY what the company does. 

PRO SPOT INTERNATIONAL (http//prospot.com) Pro Spot is my company that I work for. I decided to highlight our Social Media that I have created and keep updated. I look forward to your opinions on how I can make it better. Pro Spot manufactures welders for the collision repair industry, body shops & restoration shops. 

• FACEBOOK: 183 Likes, I'd like to expand this number. Our industry is at a generational gap, where the owners are at an age that they aren't very into social media, but also their sons and younger staff are very into it. 
• TWITTER: 50 Followers. Here we post photos, fun facts, and news. 
• INSTAGRAM: Instagram is actually our largest following at 11,188. This high number is due to a connection we have who is a bit of a celebrity fabricator who is working with us, and this connection has given us much of his Instagram network. 
• YOUTUBE: Our YouTube page can be better, but we do have some videos with a very high and often amount of views. The difficult in adding new material, is having the time to get or create it. 
• GOOGLE +: This is a new page that we've added. I'm not very familiar with Google +, so it needs work. I'm not sure how much of our market is using it at this time.